How Better 3D Residential Renderings Help Architects, Builders, Realtors, and Companies

3D residential renderings are now an integral element in the workflow of designers and builders. And it doesn’t come as a surprise, considering that it is among the best ways to put your projects in the spotlight and attract more clients in the long run. Don’t be left behind just yet! This article talks about how 3D residential renderings help architects, builders, realtors, and companies:


Table of Contents 


What is 3D residential rendering? 

A 3D residential rendering is a type of computer-generated 3D image showcasing the final look of a project. These 3D residential renderings can be used to show the exterior, interior layout, and landscape design of a residential home. This is why these tools are very popular among residential home builders, interior designers, remodeling contractors, and real estate agents. 

RELATED: Best practices for architecture firms: residential and commercial architectural site planning

Back in the day, CAD expertise and complex 3D modeling software programs are required to come up with lifelike 3D renderings. These renderings also required a very long time to produce. There are even instances when a single view alone takes several days to complete. The good news is that there are now 3D residential rendering services that help designers and builders create photorealistic renderings for residential projects in a matter of hours. 

Popular types of 3D residential renderings 

You can use any of the following different types of 3D residential renderings or even a combination of these to fully represent your ideas depending on the specific project you are working on. 

Aerial residential renderings

Aerial renderings from 3D aerial rendering professionals show or present the property from above. An aerial view can help clients understand how the house fits into its surrounding area. A 3D aerial floor plan is also a great way to show the overall layout of the house with more details compared to its 2D blueprint counterpart. 

RELATED: How can 3D architectural aerial renderings benefit your company?

Exterior residential renderings

An exterior rendering shows the property from the outside. It is ideal for showing clients how the property will look from every angle, from the driveway, the backyard, the street, or the neighbor’s house. 

Interior residential renderings

Interior renderings are extremely critical because they help clients get a better understanding of the space and its overall flow. These are perfect for showcasing different color schemes and furniture layouts. 3D residential rendering services can control the natural lighting to give clients a more realistic glimpse of how the property looks at various times of the day. 

Landscape residential renderings

A landscape rendering showcases the area around the property. The 3D landscape rendering artist should include different elements in the renderings such as hardscapes, greenery, decks, and pools. These renderings are also useful tools for residential remodelers and builders. A builder, for instance, can use these landscape residential renderings to show the effect of a new addition to the overall design of the landscape. 

RELATED: Why landscape rendering and visualization is important for company landscaping projects 

Real estate residential renderings

Real estate residential rendering is a powerful and effective sales tool for real estate agents. 3D floor plan renderings from 2D drawings and floor plan design professionals have more significant effects on prospective buyers compared to 2D blueprints. Real estate agents who need to sell an empty piece of land can use 3D real estate rendering to help prospective buyers imagine its possibilities. 

Benefits of 3D residential renderings

You’re missing out on so many things if you’re still using the imagination of your clients, your hand-drawn sketches, and 2D blueprints. Here are some of the reasons why 3D residential renderings deserve a spot in your project workflow:

1. Increase sales 

You can boost sales if you give your clients a realistic and interactive environment as part of your listing. This experience helps them have a better appreciation of the space while also forming a memorable and emotional connection. By helping them envision what it would feel like to live in a particular property, clients will be able to see and understand what you have to offer. 

RELATED: The benefits of 3D architectural rendering for companies in the real estate industry

2. Boost sales prices

If a client doesn’t have a full understanding of your proposal, it will be difficult for them to justify why they should put their money on the project in the first place. However, if you use 3D architectural rendering services to help them envision what they can look forward to, including the materials, the details, and the beauty of how everything comes together, it gives them a better understanding of why you charge them that price. It also makes it easier to work for higher-end residential projects that come with bigger profit margins. 

3. Enable feedback and collaboration 

An accurate visualization of your proposed project can make way for productive collaboration and feedback. This is because clients will only be able to express their opinions about the project if they completely understand it. Using traditional methods such as hand-drawn sketches and 2D plans in the past, designers and builders usually begin with lots of feedback and tweak their requests just when the project is nearing completion.

The finished project then ends up being different from the client’s expectations.  This can be avoided by using 3D visualization artists to help your project come to life. You can save yourself more money and time if you show your clients 3D residential renderings of the completed project that will help you gather feedback and then collaborate on the requested adjustments before you even start working. 

RELATED: What is architectural visualization and why architectural rendering services use it

4. Envision the completed project 

It’s easy to visualize all your big ideas for your upcoming residential project. However, did you consider how your clients can also envision your ideas? It will be next to impossible for almost all clients to get a clearer image of your proposal if you’re only using verbal explanations, sketches, and 2D plans. This can result in disappointed clients, misunderstandings, and even lost contracts. 

3D residential renderings eliminate the guesswork as they effectively give clients a glimpse of the completed project. While a 2D plan can show the spaciousness of the living room and may also include furniture symbols, 3D furniture rendering experts will show the appearance of the living room at various times of the day with lifelike furniture, realistic colors, and accurate lighting. 

5. Create better presentations and marketing materials 

Customer experience can make or break any business, to put it lightly. People always trust reviews, which means that if the experience of your clients working with you is unsatisfactory, you can never expect them to recommend your services to other people. They might even leave negative reviews on industry websites. Quality 3D residential renderings can help prevent this nasty possibility. 

RELATED: 5 Types of 3D visualization used by architectural design firms for CGI projects

3D residential renderings take out the guesswork from the equation as they make it easier for clients to get a better understanding of your ideas and visions, even if they are clueless about reading a blueprint. You will receive valuable feedback whether they like your design or not. You can then use this for fine-tuning your property while also improving customer satisfaction. 3D real estate renderings can help you exceed the expectations of clients, including the most demanding ones.

You can also impress customers even more if you commission walkthroughs and animated renders to offer them a more immersive experience. Using renderings as one of your marketing materials can help you establish yourself as a professional who invests both in their business and their clients. Visuals can also create a powerful connection that taps into emotions. Adding photorealistic 3D residential renderings to residential project presentations increases your chances of winning more contracts. 

6. Identify problems early on

3D residential renderings allow relevant professionals to review your projects, including home builders, decorators, interior designers, and the like, before breaking ground. Any potential issues in the aesthetics, stability, and structural integrity can be identified and rectified before the start of the construction. Due diligence gets rid of the need to make adjustments and tweaks just when the workers are already busy on the field. It helps you save money and time while preventing customer dissatisfaction. 

RELATED: The best architectural rendering companies and 3D rendering services

7. Make real-time changes

After rendering the design, some changes may be necessary, whether it is in furniture placement, layout, roofing, lighting, or color scheme. It can cost you more money if you’re using a 2D blueprint because it would require sketching the design all over again just to meet the requirements of the client. This will never be an issue with 3D photorealistic rendering services.

These renderings help you easily implement new ideas so that you can see the finished product with the requested iterations. If you do opt to go with the initial concept, it’s easy to just backtrack and go back to the original idea. It makes 3D residential renderings more cost-effective and convenient for everyone involved. 

8. Improve close rates

Combine all of the benefits above and you will get higher conversion rates. Designers and builders can spend lots of time pitching clients and working up bids, all of which can take so much effort and time. By adding 3D residential renderings as part of your proposals, you can look forward to skyrocketing close rates and a speedier sales cycle. 

RELATED: Real estate marketing: advantages of 3D architectural rendering services & animation

How Cad Crowd can help

Cad Crowd offers top-of-the-line 3D residential renderings for architects, builders, realtors, and companies. Contact us today and let us help you with your next residential projects to help you win more attracts and attract more sales! 

MacKenzie Brown

MacKenzie Brown is the founder and CEO of Cad Crowd. With over 18 years of experience in launching and scaling platforms specializing in CAD services, product design, manufacturing, hardware, and software development, MacKenzie is a recognized authority in the engineering industry. Under his leadership, Cad Crowd serves esteemed clients like NASA, JPL, the U.S. Navy, and Fortune 500 companies, empowering innovators with access to high-quality design and engineering talent.

Connect with me: LinkedInXCad Crowd

MacKenzie Brown

MacKenzie Brown is the founder and CEO of Cad Crowd. With over 18 years of experience in launching and scaling platforms specializing in CAD services, product design, manufacturing, hardware, and software development, MacKenzie is a recognized authority in the engineering industry. Under his leadership, Cad Crowd serves esteemed clients like NASA, JPL, the U.S. Navy, and Fortune 500 companies, empowering innovators with access to high-quality design and engineering talent. Connect with me: LinkedIn ✦ X ✦ Cad Crowd

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