The responsibility of an architect doesn’t just stop after the completion and turnover of the construction documents. Architects must also develop enticing visuals to capture clients’ interest and stay ahead of competitors. Leveraging 3D architectural rendering services add a pop of color to your projects. Even if your clients can’t understand the construction drawing with all its jargon and technical details, you can feel confident they will appreciate and understand the renders. Read on to learn how to enhance your company’s 3D architectural rendering with advanced techniques:
Table of contents
- How to enhance your company's 3D architectural rendering with advanced techniques
- Embrace the shadows
- Turn to nature for inspiration
- Make your materials physically real
- Master the art of realistic lighting
- Illuminate and model realistically
- It’s not realism if it’s only photorealism
- Focus on the focal point
- Always sketch
- Follow the 3-ground rule
- Let your imagination run wild
- Stick with high-quality components
- Pay attention to post-processing
- How Cad Crowd can help
How to enhance your company’s 3D architectural rendering with advanced techniques
Decide between 2D and 3D architectural rendering
It is possible to use 3D vegetation and assets to create a scene. However, this does not mean that it is always the best option. Incorporating 2D cut-out assets can save time and produce a realistic look, especially when used appropriately. This method saves time and effort as it eliminates the need to create multiple 3D models and reduces the time spent developing a single asset. Additionally, utilizing professional 3D modeling services can improve the overall efficiency and realism of your project.
Ditch wide-angle shots
A lousy composition may occur if you use wide-angle shots. It’s often better to show just a tiny part of the room instead of capturing the whole space in one shot.
Be ready
It doesn’t matter if you’re using hand-drawn sketches, your photos, or maybe reference images from online; developing a solid plan is essential before you even start. Although some artists can improvise as they go along the creative process, every time you take on a new project, those initial days of planning should be the most critical stage of your workflow.
Creating sketches and writing notes can save you more time, especially for longer projects. A good tip here is to use natural items for this aspect of your project, such as the mighty paper and pen, rather than turning to your gadgets.
Explore other media
It’s common for architects to seek inspiration from a relatively limited number of sources that were only masterfully made in the medium they’re working on. But history’s most significant artists always try to unravel ideas from other mediums. Cinema is an excellent medium for looking for endless ideas and concepts for your company’s 3D architectural rendering. Cinema mixes different art forms. You get served with everything in a single package, from literature to music, painting, and so much more.
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Embrace the shadows
The shadows are yet another crucial detail that needs your focus and attention. Shadows are design elements in architecture that bring architectural design visuals to life. Professional 3D rendering experts add shadows to their renderings to show contrast and make objects seem more realistic. One tip to remember here is to avoid using significant light sources. These will only ruin the shadows, and the bright light will make the focal point disappear.
Turn to nature for inspiration
To enhance the 3D architectural rendering of your company, you should never miss the chance to get inspired by nature in real life. After all, exterior renderings must include the sky, the ground, realistic trees, and other greenery. However, the natural environment within the rendering must be consistent with what’s seen in real life, so use them carefully.
Make your materials physically real
It’s essential to learn how to represent materials photographically if you want to recreate them with accuracy. It means that you should analyze the behavior of the materials in real life to come up with the most physically correct representations. For this particular purpose, observing them in complete detail is crucial. Start by looking for photos of the materials. Study the appearance of the material once it’s captured in real life. Scrutinize the properties, the exact map or color, glossiness, the amount of refraction and reflection, and the like. Use all of these details afterward to make the materials close to reality as much as possible.
Master the art of realistic lighting
Another essential element in your 3D architectural rendering is illumination. It requires a lot of technique and practice to achieve great lighting in scenes. However, it’s not only about using or adding lights. These lights should also look real and natural. Excellent illumination spells the difference between a well-done rendering and an average-looking one. If you’re using professional 3D architectural visualization services, their expertise can help create natural, dynamic lighting that brings your architectural concepts to life with a stunning degree of realism.
Illuminate and model realistically
Whenever you come up with a rendering, you recreate the real world. For your rendering to appear as authentic as possible, you must model every object with the highest level of realism possible. These details will help make your architectural renderings appear more photorealistic. It’s also essential to ensure the scene is illuminated, similar to what’s done in real life. Your lights must be organized with a clear hierarchy. Fill, secondary, and primary lights are the three key elements to achieve the three-dimensional effect.
It’s not realism if it’s only photorealism
You can create your architectural renderings by learning to use render engines and 3D software development programs. However, there’s still more to it as far as good renderings are concerned. The people who developed these rendering engines and 3D software created a fictional replica of how the real world functions mathematically and physically. It means that you recreate reality within this fictional world.
Whenever you create an architectural rendering, you effectively capture a photo. You’re lighting a scene and taking a photo using a camera. Considering this will help you focus more on how a camera works, the right lens to use, and the proper way to illuminate the scene. You also need to consider the framing, the composition of the image, the focal points, the color balance, and many other photography concepts.
Focus on the focal point
Paying close attention to the visual’s focal point is among the most critical aspects of creating a professional architectural rendering. It’s recommended to have a focal point placed in the main field while the complementary points stay in the background and foreground of the image. The focal point can also be highlighted in other ways, like tweaking the lighting. It will help draw the viewers to this particular point.
Always sketch
It’s common to find yourself striving hard on your life’s details only to discover that your original idea and overall image don’t align. Making sketches of the scene first will not just help you quickly envision your composition. It will also ensure that you stay on the right track while working. Every time you stray from your concept, your sketches remind you to focus on your composition’s most important areas.
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Follow the 3-ground rule
Every time the leading actor is placed on the stage, you need supporting actors that will help you tell the story you have in mind. Supporting actors, in this case, are often in the background and foreground of the image. Using different light intensities for the background and foreground typically makes sense because this will help you strengthen your focal point.
Let your imagination run wild
That subtle sense of self-control can sometimes prevent you from doing anything unnatural. There’s nothing wrong because it’s an excellent instrument for social behavior. However, as far as creativity is concerned, this part of your brain holds you back from making something that truly stands out. This one can be tricky, and it’s easy to veer to the other side. To better understand the best way of breaking the structure, your knowledge of the structure must be acceptable from the get-go.
Stick with high-quality components
The components you use to fill up your scene are all key elements. Your final 3D architectural rendering will be more realistic if your components are more detailed and complex. Nothing else can take away most of the realism from a scene than seeing objects and furniture with hard or rough geometry.
Pay attention to post-processing
The final step of creating 3D architectural rendering is none other than post-processing, and it’s something you shouldn’t be taking for granted. Your architectural rendering will only look as great as you want with post-production. This post-processing refers to the work done on 3D renders after completion, typically outside the 3D software package in the editing software programs such as Adobe After Effects for videos or Adobe Photoshop for images. It’s important to remember that post-processing is mainly used for a single but essential reason: to fix any minor error in the render.
How Cad Crowd can help
Cad Crowd is the best place to look for experts who can help you with the 3D architectural rendering of your company in case you need help with more advanced techniques required to make your project shine out from the rest. Ready to take your company’s 3D architectural rendering to the next level? Explore and implement these advanced techniques today to elevate the quality of your visualizations. If you need expert assistance or a professional touch, consider leveraging Cad Crowd’s 3D architectural rendering services.
Our network of highly skilled professionals is ready to help you enhance your renderings, bringing your architectural concepts to life with stunning realism and detail. Contact us today, and let us help you create compelling and immersive 3D architectural renderings that genuinely resonate with your clients.
