Let’s face it: traditional staging isn’t cheap. For architecture and real estate companies, this means a severe commitment of effort, time, and resources. This is why it’s no longer a big surprise that most of these companies have now embraced a new tool to add to their arsenal in the form of virtual staging for architecture services. With the rise of this state-of-the-art technology, traditional staging has almost become obsolete. Virtual staging services are cost-effective options to maximize your vacant properties while optimizing your marketing campaigns if you’re a realtor or an architect whose budget is limited and who is dealing with some time constraints.
Thanks to virtual staging services, you can shine the spotlight on properties and give potential buyers, investors, and stakeholders a chance to glimpse what the place will look like.
This article delves into the benefits of virtual staging services for architecture, real estate companies, and future property owners.
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Strengths and weaknesses of traditional staging
The traditional staging process showcases a property’s physical decoration and furnishings to prospective buyers using photos and real life. The following are some of the top benefits of using the traditional or actual staging process:
- The actual staging of a property helps buyers envision what it would be like to use or live in the space.
- This staging method allows faster selling of the property and usually for a higher asking price.
- Decorated and furnished properties offer a good perception of the available space.
- Traditional staging highlights the spaces of the properties to buyers.
- This allows buyers to form an emotional connection with the property.
While traditional staging does offer some notable benefits, it also has several notable downsides that make realtors and architects wary of it. These weaknesses include the following:
- It is expensive for real estate and architecture companies to place correctly and fully furnished items and other stuff in the space.
- Time is necessary to create and demonstrate the right ambiance to potential buyers.
- Traditional staging requires a longer turnaround time and a higher level of investment.
- This form of staging needs labor to assemble and move all staged furniture.
There are instances when buyers might find it inconvenient to visit if some personal belongings and furniture pieces still need to be removed from the space.
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Virtual staging defined
Virtual staging from 3D architectural rendering experts refers to the process where vacant buildings are staged with furniture, decorative items, and others with the assistance and guidance of professional virtual stagers. Photos and images of the barren property are captured from various before they are virtually transformed into captivating interior designs.
Virtual staging vs. traditional staging
The key distinguishing factors between traditional and virtual staging are the cost and time involved in the processes. After all, ever since the pandemic hit the world, human interaction for most transactions has almost no longer been required for health reasons. There is also no denying that virtual staging is way cheaper and quicker than traditional staging. You can imagine how much cost and time are involved in getting a designer to evaluate and design the entire space and then hire movers who can bring furniture pieces and other stuff in and out of the property.
It is a good, easy, and quick alternative available. All you have to do is send the photos or the property that needs to be spruced up to your chosen virtual reality experts. They can then develop a virtual staging design in just hours. To make things even better, the sky is the limit regarding the choices of available decorations and furniture pieces in virtual staging.
Advantages of virtual staging services
Here are some of the ways that architecture and real estate companies benefit from virtual staging services:
Cost-effective
There’s no denying that the topmost advantage of virtual staging services is the incredible cost-effectiveness they offer. With the help of this technique, companies can save a lot, from hiring movers to buy pricey furniture pieces, paying for professional photographer fees, polishing, dusting, and cleaning, and logistics and transit expenses.
Furthermore, companies can save dollars compared to traditional or physical staging of properties. All you have to do is share high-real images of the actual space and vacant rooms with the service and wait for them to finish the work in just a few hours. If you compare the costs stated earlier, working with a virtual staging service is much cheaper.
RELATED: How to create a virtual tour of homes with 3D rendering services
Faster space decluttering and redecoration
People would only be interested in buying a clean property. Tidying up and removing all the clutter from a space involves many back-and-forth movements. On top of that, since architecture and real estate companies often work on packed schedules, the work could be better at the end of the day, even after all the prepping. The easiest way to resolve this is to show off the property with the help of 3D AR/VR architectural services. With their help, it’s possible to shift, remove, and redesign the interior decorations according to the specific preferences and requirements of the buyer. Thanks to this, you can look forward to displaying a decorative, stylish, clean, and neat property.
Close deals swiftly
It’s common for architecture and real estate companies to have tight schedules filled with property dealings, keeping them constantly on their toes around the clock. Quick closure of deals is critical for you and your entire team. In such cases, virtual staging services can help speed up the whole process, helping the agents put up their listings sooner rather than later. Professional virtual staging services provide a quick turnaround time, which can help you quickly show off the deal, open the communication lines, leave the buyers impressed, and close the deal at a fair price.
Reduced security concerns
It’s alarming that many burglars have this habit of checking for open houses. Real estate brokers hold open hours during open houses when the property becomes available for public viewing. Sadly, these vacant properties are an enticing target for burglars, thieves, and robbers. However, with the help of 3D architectural visualization companies can have peace of mind that their properties are safe since the whole process doesn’t involve actual products or items. Everything takes place virtually; potential buyers need to sit in front of a computer monitor to view the entire property from different angles.
More freedom to choose
Images used in virtual rooms are comparable to their actual image counterparts, which eventually helps potential buyers understand the function and purpose of the specific space.
The virtual feature allows buyers to configure the image using their personal choices and preferences of wall color. Virtual twilight features, for example, enable potential buyers to envision the property’s appearance when nighttime comes. These help architecture and real estate companies close deals quickly without delays.
RELATED: How 3D virtual reality is changing the real estate industry
More efficient communication
With the help of 3D rendering artists, the communication between potential buyers and companies gets better since the former can see how the rooms will look in the future. With simple tweaks and adjustments of the virtual images, interested buyers can see how the living room, bedrooms, dining area, kitchen, and children’s room will look in real life. To improve things, get some additions according to their liking and view how these add-ons will work. This aspect backs up the real estate companies’ claims and improves the buyers’ overall experience.
Eliminate concerns about damaged items
More often than not, furnishing a property with expensive stuff while occupants are still living in the space can give any realtor a significant panic attack because there is the possibility that the occupants may inadvertently damage the furniture items. Virtual staging services can help companies do away with these worries and anxieties.
No worries about moving
Real estate and architecture companies no longer have to deal with the hassle of working with packers and movers to shift furniture and other items from property to property, even more so if 3D high-rise rendering experts are needed. In virtual staging, everything takes place in the virtual realm, so no real-life heavy and bulky furniture pieces and decorations are involved. Otherwise, this could have been a cumbersome job for the real estate company, with other priorities.
How Cad Crowd can help
Cad Crowd can connect you with professional virtual staging services to help your company bring your ideas to life and entice more clients.
I love how virtual staging helps increase the appeal of empty properties! Staged homes always stand out in listings, and virtual staging makes it easy to showcase the potential of a space without the hassle of moving furniture.